AEO Content Builder
AEO Content Builder transforms how your brand appears inside AI search engines like ChatGPT, Perplexity, and Gemini. Instantly understand how answer engines interpret your business, uncover high-impact keyword opportunities, and generate fully-structured pillar pages, clusters, and AI-ready content plans.
Built for brands that want to dominate AI-driven visibility and scale organic growth with precision.
Unlike traditional SEO tools, we analyze how AI engines synthesize your content and ensure you're accurately represented in AI-generated answers—not just search rankings.
What is the AEO Content Intelligence Engine?
Traditional SEO focuses on ranking in search results, but AI search engines like ChatGPT, Perplexity, and Gemini work differently. They synthesize content from multiple sources and generate unified answers. Your AEO engine analyzes how this "synthetic" AI answer graph perceives your brand and ensures you're accurately represented.
- •How AI platforms aggregate information from across the web
- •How brands appear in AI-generated answers and summaries
- •Why pillar content + structured data matters for AI visibility
- •Why traditional SEO ranking ≠ AI ranking
Content Targeting Across the Buyer Journey
Different phases = Different questions = Different content
AEO Content Builder recognizes that buyers ask different questions at different stages of their journey. We don't create one-size-fits-all content—we generate dedicated questions and answers specifically tailored to each phase.
💡 The Key Insight:
Depending on which phase of the journey a buyer is in, they ask fundamentally different questions. Our platform analyzes these questions and generates phase-specific content—ensuring your brand appears with the right message at the right moment.
Same Topic, Different Phases, Different Content
Here's how we approach the same topic differently based on the buyer's journey phase:
Awareness Phase
Buyer asks:
"What is CRM software?"
We generate:
- •Educational content explaining what CRM is
- •Problem-awareness articles
- •"What is" guides and foundational content
Consideration Phase
Buyer asks:
"Which CRM is best for small business?"
We generate:
- •Comparison guides (your solution vs alternatives)
- •Feature evaluation frameworks
- •"How to choose" decision guides
Decision Phase
Buyer asks:
"How do I get started with your CRM?"
We generate:
- •Implementation guides and getting started content
- •ROI calculators and case studies
- •Onboarding checklists and next steps
The point: Each phase requires a completely different content strategy. We don't just create generic content—we analyze the question, identify the phase, and generate dedicated questions and answers that match exactly where the buyer is in their journey.
Content Distribution by Buyer Journey Phase
Problem-focused content, educational articles, "what is" guides
Solution comparison content, feature comparisons, evaluation guides
Action-oriented content, implementation guides, case studies
Our AI analyzes search intent, keyword patterns, and buyer journey signals to automatically categorize and optimize content for each awareness phase, ensuring maximum relevance in AI-generated answers.
Understand Your Campaign Landscape at a Glance
Persona Analysis
Which personas dominate your AI presence? Understand which buyer personas are most visible in AI-generated answers about your brand.
Pain Point Intelligence
Which customer problems have the highest search demand? Identify the pain points that drive the most AI search queries related to your solutions.
Feature Perception
Which of your features appear strongest/weakest in AI-generated summaries? See how AI platforms interpret and present your product capabilities.
Traffic Opportunity Score
Where AI search demand is highest across your product capabilities. Prioritize content creation based on actual AI search volume and opportunity.
Discover How AI Search Engines Describe Your Brand
Contextual Brand Analysis
How AI explains your product or service. Understand the context and framing AI platforms use when describing your brand to users.
Message Extraction
Recurring associations AI makes with your brand. Identify the key messages and themes that consistently appear in AI-generated content about you.
Sentiment & Trust Signals
Tone, credibility and the perceived authority of your answers. Measure how trustworthy and authoritative your brand appears in AI responses.
Entity Mapping
How your brand is connected to relevant industry entities. See the relationships and connections AI platforms establish between your brand and industry concepts.
Maximise the Visibility of Your Website Across AI Engines
High-Value Keyword Identification
Shows the best keywords for pillar pages. Prioritize content creation based on search volume, competition, and commercial intent.
Topic Cluster Opportunity
Identifies the strongest cluster targets with the highest demand. Group related topics to build comprehensive content ecosystems.
Pillar Page Recommendations
Suggests which pillar topics will generate the most traffic. Focus your content strategy on the highest-impact opportunities.
Content Gap Analysis
Reveals what your competitors are ranking for that you aren't. Identify untapped opportunities in your market.
Track the Credibility Behind Your Brand's Presence
Source Authority Score
How trusted your sources appear in AI answers. Measure the credibility and authority of information sources linked to your brand.
Data Richness Score
Breadth and quality of information linked to your brand. Assess how comprehensive and detailed your brand information is in AI knowledge graphs.
Link Graph Coverage
How well-connected your site architecture is in an AI graph. Evaluate the internal linking structure and how it supports AI understanding.
How the AEO Content Engine Works
Enter Your Website
The system crawls your site, extracts your company essence, personas, pain points, and features.
AI Scrape & Semantic Rewriting
AI models rewrite your data into Jobs-to-Be-Done + canonical product language.
AI Search Traffic Mapping
The engine evaluates keyword demand, persona opportunity, pain point opportunity, cross-feature traffic potential, and high-value pillar topics.
Cluster & Pillar Generation
You receive highest-impact pillar pages, fully structured content clusters, SEO phrases, KE-scored keywords, on-page AEO recommendations, competitive answer positioning, internal linking structure, and JSON-LD schema recommendations.
Turn Insights Into a Full Content Strategy
Ready to improve your AEO performance? Generate comprehensive content plans, pillar pages, and AI-optimized content strategies.
Frequently Asked Questions
What is AEO?
AEO (Answer Engine Optimization) is the practice of optimizing your brand's presence in AI-powered answer engines like ChatGPT, Perplexity, and Gemini. Unlike traditional SEO which focuses on search rankings, AEO ensures your brand is accurately and favorably represented in AI-generated answers.
How does AEO differ from traditional SEO?
SEO focuses on ranking in traditional search engines like Google, while AEO focuses on how AI systems interpret and present your brand information. SEO targets search result rankings, but AEO ensures accurate brand representation in AI-generated answers that synthesize information from multiple sources.
How does this tool analyse AI search engines?
Our platform scrapes your website content, extracts your company essence using AI, analyzes keyword opportunities with Keywords Everywhere data, and evaluates how answer engines would interpret your brand. We then generate comprehensive content strategies optimized for AI visibility.
Does AEO help with ChatGPT, Perplexity, and Google SGE visibility?
Yes! AEO Content Builder is specifically designed to optimize your brand's presence across all major answer engines including ChatGPT, Perplexity, Gemini, and Google's Search Generative Experience (SGE). Our analysis and recommendations work across all these platforms.
How do you determine pillar page opportunities?
We analyze keyword demand, search volume, competition data, persona opportunities, and pain point intelligence to identify high-value topics. Our algorithm evaluates traffic potential, commercial intent, and content gap analysis to recommend the most impactful pillar pages for your brand.
Can I export the insights into my CMS or content workflow?
Yes! All generated content plans, pillar pages, keyword analyses, and recommendations can be exported in structured formats. The platform provides ready-to-use content templates, JSON-LD schema recommendations, and internal linking structures that integrate seamlessly with your CMS.
How often should I re-run the analysis?
We recommend re-running the analysis quarterly or whenever you make significant updates to your website content, product features, or brand messaging. This ensures your AEO strategy stays aligned with how AI platforms are interpreting your brand.
Does the tool evaluate my competitors?
Yes, our content gap analysis reveals what your competitors are ranking for that you aren't. We compare your AI visibility against competitors and identify untapped opportunities in your market to help you gain competitive advantage.
Does AEO help improve conversions?
Yes! By ensuring your brand appears accurately and favorably in AI-generated answers, AEO helps drive qualified traffic from answer engines. When AI platforms correctly represent your solutions to user queries, you attract more relevant visitors who are more likely to convert.
What industries does AEO work best for?
AEO works across all industries, but is particularly effective for B2B SaaS, technology, professional services, healthcare, finance, and e-commerce brands. Any business that wants to ensure accurate brand representation in AI search results can benefit from AEO optimization.